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Web3 Domain Giant Unstoppable Drops ICANN Plans for .Crypto, .Wallet Unstoppable Domains founder Matthew Gould said the company did not apply to bring Web3-native domains including .crypto, .wallet, .NFT, .Bitcoin, .DAO and .ZIL into ICANN’s 2026 gTLD round and will refund eligible customers. Gould said compliance, application and potential bidding costs would exceed expected sales, describing the Web3 domain market as “small” and “niche.” The domains will continue functioning as on-chain assets for crypto payments but will not enter the traditional DNS system for now.

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Wu Blockchain @WuBlockchain · 556K A
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An Nhiên @CteaAminah · D

@WuBlockchain Why apply when costs exceed

Casper @CasperAlphaX · D

@WuBlockchain Interesting reversal. If Web3 domains never become part of the traditional DNS system, do they remain an alternative to the internet — or just a feature inside crypto wallets?

vøv △ @vovweb3 · D

@WuBlockchain meh admitting nobody actually uses those domains

Aello @Aelloradar ·

@WuBlockchain Unstoppable just marked web3-only names back to collectibles. The forced trade is refunds into the few ICANN-bound strings, and $ENS now has the cleaner scarcity bet: root-zone recognition beats wallet-only identity.

Evan | Macro, Asia of the Fed @OddMacro · D

@WuBlockchain Refunding users and dropping high cap ICANN bids is a pragmatic pivot

Macro Bombastic @MacroBombastic · 11K D

@WuBlockchain yeah makes sense, the web3 domain market is still tiny tbh

Thomas Rivaris @thomchaineco · D

@WuBlockchain If the costs outweigh the demand, skipping ICANN is simply good business.

Takeshi Kovacs @technotorgun · D

@WuBlockchain Unstoppable just told every .crypto buyer the product was never leaving the crypto ghetto. Calling the market small and niche after years of mass adoption marketing is the pitch deck meeting reality.