I built a Shopify review app, but I’m struggling to reach merchants. Where should I start?

Hi everyone, I’m a solo developer building a review app for Shopify stores. My biggest bottleneck right now is getting it in front of merchants who actually need it. I can keep improving the product, but I’m unsure where to focus my customer acquisition efforts. I’d prefer low-cost approaches I can test myself before spending much on ads. If you’ve grown a Shopify app or a small SaaS product, what helped you get your first paying customers? A few channels I’m considering: * Shopify App Store search and listing optimization * Short product demos and tutorials addressing specific merchant problems * Participating in relevant ecommerce communities * Partnerships with freelancers or agencies that build Shopify stores Which would you prioritize first? Review apps are a crowded category, so would you start by targeting a specific type of merchant or a particular problem that existing apps don’t solve well? I’d appreciate practical examples: how you reached merchants, what made them willing to try your app, and roughly how long it took. If you were starting again with a limited budget, what would you do in the first two weeks?